With a people and culture-first aesthetic, Kevin Hunter's work as a creative director and fashion stylist aims to spotlight a range of people and cultures often missing from print media. He has worked as an editor at various publications, including GQ, Esquire, and Vanity Fair. His pursuit is to empower representation in print and digital media. With over ten years of experience as a fashion and creative consultant, he advocates for an industry that gives young creatives a voice, support, and a space to tell their stories. In 2020 he founded the print biannual Justsmile Magazine to champion a more inclusive industry.